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It wasn’t too long ago that nobody had even heard of buying jewelry online, much
less diamond jewelry. With the growing popularity of shopping on the Internet,
however, it has become an accepted way of purchasing jewelry. At the diamond and
jewelry retailer, Shenoa, a company that does significant online business, they
know that never compromising on quality can help build the confidence of their
online customers. Selling online does not mean cutting corners. In fact, it
usually means putting more care and consideration into the process from
beginning to end in order to ensure customer satisfaction. This means providing
excellent phone and email customer service so that customers can talk to real
people when they have questions. It also means presenting the diamonds and
jewelry that they have for sale at Shenoa in as detailed a way as possible so
customers can get a very good idea about what they are buying.
Shenoa sells diamonds and fine jewelry that are reliably certified. Even though
they sell online, they can customize jewelry to meet their customers’ needs.
They have been in business since 1980 and they take customer satisfaction very
seriously. You can’t stay in business for over 25 years by cutting corners when
it comes to what your customers need. Not only are the majority of customers who
buy from this online diamond and jewelry retailer pleased with their purchases,
but they tend to come back often when they have need for more. It isn’t always
easy to build relationships with customers when you sell through the Internet,
but with dedication and integrity, Shenoa is able to do so quite successfully.
Diamond Hardness:
Diamond is the hardest natural material known, where hardness is defined as
resistance to scratching. Diamond has a hardness of 10 (hardest) on Mohs scale
of mineral hardness. Diamond's hardness has been known since antiquity, and is
the source of its name.
The hardest diamonds in the world are from the Copeton and Bingara fields
located in the New England area in New South Wales, Australia. They were called
can-ni-fare (cannot be cut) by the cutters in Antwerp when they started to
arrive in quantity from Australia in the 1870s. These diamonds are generally
small, perfect to semiperfect octahedra, and are used to polish other diamonds.
Their hardness is considered to be a product of the crystal growth form, which
is single stage growth crystal. Most other diamonds show more evidence of
multiple growth stages, which produce inclusions, flaws, and defect planes in
the crystal lattice, all of which affect their hardness.
The hardness of diamonds contributes to its suitability as a gemstone. Because
it can only be scratched by other diamonds, it maintains its polish extremely
well. Unlike many other gems, it is well-suited to daily wear because of its
resistance to scratching—perhaps contributing to its popularity as the preferred
gem in engagement or wedding rings, which are often worn every day.
Industrial use of diamonds has historically been associated with their hardness;
this property makes diamond the ideal material for cutting and grinding tools.
As the hardest known naturally occurring material, diamond can be used to
polish, cut, or wear away any material, including other diamonds. Common
industrial adaptations of this ability include diamond-tipped drill bits and
saws, and the use of diamond powder as an abrasive. Less expensive
industrial-grade diamonds, known as bort, with more flaws and poorer color than
gems, are used for such purposes.
Diamond is not suitable for machining ferrous alloys at high speeds as carbon is
soluble in iron at the high temperatures created by high-speed machining,
leading to greatly increased wear on diamond tools when compared to
alternatives. |
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